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Creative Strategy Graduate Certificate

The Creative Strategy Graduate Certificate offered by the WVU Reed College of Media is delivered exclusively online. The graduate certificate provides students with the practical skills they need to thrive in a marketing world that requires powerful collaboration between creatives and strategists in order for campaigns to succeed. The learn-it-today, use-it-tomorrow focus is built into the curriculum and teaches students the importance of applying the best strategies and tactics to reach key audiences. The program is taught by diverse faculty — from marketing directors to academics to entrepreneurs — who are recognized leaders in their fields.

Data Marketing Communications Graduate Certificate

The Data Marketing Communications Graduate Certificate offered by the WVU Reed College of Media is delivered exclusively online. The graduate certificate provides students with the practical skills they need to thrive in a marketing world that requires understanding and interoperating the data behind the marketing to make better decisions at every stage of the marketing process. The learn-it-today, use-it-tomorrow focus is built into the curriculum and teaches students the importance of applying the best strategies and tactics to reach key audiences. The program is taught by diverse faculty — from marketing directors to academics to entrepreneurs — who are recognized leaders in their fields.

Digital and Social Media Graduate Certificate

The Digital and Social Media Graduate Certificate offered by the WVU Reed College of Media is delivered exclusively online. The graduate certificate provides students with the practical skills they need to thrive in a marketing world that increasingly relies on the power of digital and social media. The learn-it-today, use-it-tomorrow focus is built into the curriculum and teaches students the importance of applying the best strategies and tactics to reach key audiences. The program is taught by diverse faculty—from marketing directors to academics to entrepreneurs—who are recognized leaders in their fields.

Forensic Accounting and Fraud Examination (FAFE) Graduate Certificate

The Master of Science in Forensic and Fraud Examination, offered by the John Chambers College of Business and Economics, gives students a rigorous academic experience that provides the knowledge and skills to investigate financial fraud. WVU leads the way in developing the national curriculum for fraud and forensic accounting programs on behalf of the National Institute of Justice. Although many schools offer a single fraud examination or forensic accounting course, very few offer a multi-course certificate program. With crime scene raid simulations, moot court exercises and training by professionals in the field and by award-winning professors, WVU’s Forensic Accounting and Fraud Examination program is one of the best in the country. The certificate requires 30 credit hours for completion. This is a low-residency program, requiring two site visits to campus. The remainder of the program is completed online.

Geographic Information Systems and Spatial Analysis Graduate Certificate

The Graduate Certificate in GIS and Spatial Analysis is intended to augment the educational tracks of a wide number of students from across West Virginia University with the ability to analyze spatial data at an advanced level. The program provides advanced teaching, research and academic program support for the development of applications of GIS and spatial analysis across multiple disciplines. In addition to providing a more focused and deeper treatment of these skills, the certificate provides recognition for mastery of these tools.

Graduate Certificate in Leadership

Effective leadership may be the most critical component of a fruitful and sustained human society or organization. Though related to effective management and administration, effective leadership requires a different and more strategically applied skill set and a larger, longer term perspective and sense of context. WVU’s Graduate Certificate in Leadership is the first of its kind in the state of West Virginia. It offers working professionals innovative, research-driven courses with practical applications that will prepare you for the next stage of your career. If you entered the workforce before having the opportunity to take courses in leadership, our graduate certificate will meet your needs. Offered entirely online, our program provides a flexible curriculum that can be completed in as little as one year.

Healthcare Communication Graduate Certificate

The Healthcare Communication Graduate Certificate offered by the WVU Reed College of Media is delivered exclusively online. The graduate certificate provides students with the practical skills they need to understand what factors drive health decisions so they can combine marketing tactics with messaging to promote health behavior changes. The learn-it-today, use-it-tomorrow focus is built into the curriculum and teaches students the importance of applying the best strategies and tactics to reach key audiences. The program is taught by diverse faculty—from marketing directors to academics to entrepreneurs—who are recognized leaders in their fields.

Higher Education Marketing Graduate Certificate

The Higher Education Marketing Graduate Certificate offered by the WVU Reed College of Media is delivered exclusively online. The graduate certificate provides students with the practical skills they need to dive deeply into the nuances of student recruitment and institutional branding without losing sight of the foundation of a greater integrated marketing communications strategy. The learn-it-today, use-it-tomorrow focus is built into the curriculum and teaches students the importance of applying the best strategies and tactics to reach key audiences. The program is taught by diverse faculty—from marketing directors to academics to entrepreneurs—who are recognized leaders in their fields.

Integrated Marketing Communications Graduate Certificate

Professionals wanting to learn new skills and polish old ones can do so with cutting-edge curriculum found in the Integrated Marketing Communications (IMC) program. The 15-credit-hour IMC graduate certificate provides students with a broad overview of IMC, focusing on several integral aspects of the discipline. Students working toward their IMC certificate take one course per term for one calendar year (five sessions).

Program Evaluation Graduate Certificate

West Virginia University’s online Graduate Certificate in Program Evaluation meets the needs of professionals looking to gain knowledge and skill in the field of program evaluation. Professional evaluators find careers in organizations, in government, and as independent consultants. The field of Evaluation has grown dramatically over the past decade in the United States and around the globe. WVU’s online graduate certificate offers flexibility for the working professional, with four courses (12 credits total), including a capstone project, that can be completed in one calendar year.

Public Relations Leadership Graduate Certificate

The Public Relations Leadership Graduate Certificate offered by the WVU Reed College of Media is delivered exclusively online. The graduate certificate provides students with the practival skills they need to manage internal and external brand communications, react to crises and hone the PR skills they need to lead in a media-hungry world that is driven by powerful messaging. The learn-it-today, use-it-tomorrow focus is built into the curriculum and teaches students the importance of applying the best strategies and tactics to reach key audiences. The program is taught by diverse faculty—from marketing directors to academics to entrepreneurs—who are recognized leaders in their fields.

Software Engineering Graduate Certificate

Professionals in the information technology and computer industries can enhance their education and career possibilities by earning a graduate certificate in Software Engineering. The courses are offered one evening each week, live, via the Internet, and students can also review the archived lectures online if they have to miss.

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