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General Business, B.S.B.AD.

Build a broad business foundation with the flexibility to shape your future. The online General Business, B.S.B.AD. prepares you with the knowledge and skills to lead, adapt, and succeed across industries and career paths.

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Courses and Credits:

40 Courses / 120 Credits

Duration:

4 years

Admission Terms:

Fall, Spring, Summer

Next Start Date:

January 11, 2027

Learning Format:

Online asynchronous

Program Overview

The online General Business, B.S.B.AD. combines a comprehensive business education with the flexibility to tailor your degree to your professional goals. You’ll build a strong foundation in core business principles while working with dedicated online advisors to customize your coursework across a variety of business disciplines, including marketing, hospitality and tourism, and management.

Designed for working professionals and transfer students, the program features convenient 8-week courses, personalized support, and career development resources that help you stay on track from enrollment through graduation.

Build a Business Degree that Fits Your Goals

Customize your business education while building the knowledge and confidence to succeed in today’s competitive business environment.

  • Customize Your Curriculum: Tailor your degree by choosing from a variety of online business courses that align with your interests and career aspirations.
  • Dedicated Online Advising: Work one-on-one with advisors who exclusively support online business students from application through graduation.
  • Career Development Resources: Access the John Chambers College of Business and Economics’ dedicated Career Development Center for resume reviews, interview preparation, networking opportunities, and employer connections.
  • Flexible Student Experience: Benefit from personalized support services designed to help online students succeed academically and professionally.

What You’ll Learn

The General Business curriculum combines business fundamentals with the flexibility to explore multiple areas of business. As a student in the AACSB-accredited John Chambers College of Business and Economics, you will acquire essential business fundamentals, develop a comprehensive understanding of organizational operations, and equip yourself with the skills needed to excel in corporate management training programs. You will work with your advisor to plan a customized curriculum, selecting 30 credits of upper-level business courses, with no more than 9 credits in any specific discipline.

  • Business Fundamentals: Build a strong foundation in accounting, finance, management, marketing, economics, and business operations.
  • Leadership and Management: Develop the skills to lead teams, manage projects, and make informed business decisions.
  • Strategic Problem Solving: Learn to analyze business challenges, evaluate opportunities, and develop effective solutions.
  • Professional Versatility: Combine coursework from multiple business disciplines to prepare for careers across a variety of industries.

Explore some of the options that will help you understand the fundamentals of business:

Dive into basic concepts of statistical models, distributions, probability, random variables, tests of hypotheses, confidence intervals, regression and correlation with emphasis on business and economics examples.

This course is designed to prepare you to participate effectively in workplace communication. The curriculum reflects best practices in modern businesses and organizations, current and future demands in industry, as well as pedagogical approaches of higher education institutions. Throughout the semester, you will increase your familiarity with common business communication scenarios, audience, and corresponding verbal, written, and/or non-verbal messages.

This course will serve as an introduction to the process of managing and working effectively with people. The primary objective of this course is to provide students with an overview of the basic principles involved in effective management practices, including general and specific elements of planning, organizing, leading, and controlling.

The course focuses on the total organization and strategy development and execution that lead to the achievement of the organization’s objectives and a superior position in the competitive environment in which it operates.
AACSB accreditation seal
Chambers College is Accredited by the AACSB

The Chambers College is AACSB accredited and has been for over 60 years. Only 5% of business schools globally receive this distinction.

Alumni Spotlight

Portrait of Blair Shea
Portrait of Blair Shea

Blair Shea

B.S. in Business Administration - General Business, 2020

“ “ It is 100% worth it and you can succeed. The professors really care and are always there to help when needed.

Application Steps

What You Need to Apply

For admission to a Chambers online undergraduate major, first time freshmen should:

  • Have a minimum 2.0 overall GPA and be admitted to WVU.
  • Have a test score equivalent to place into MATH 122.
    • SAT Math Score of 510 OR
    • ACT Math Score of 19 OR
    • Students who apply without test scores, but meet other admission requirements will be conditionally admitted and will be required to complete ALEKS Math Placement Testing and score a 39 or higher to place into MATH 122.

For admission to a Chambers online undergraduate major, transfer students should:

  • Be admitted to WVU.
  • Have transfer credit for MATH 122 or higher with a C- or higher OR
  • Have a test score equivalent to placing into MATH 122.
    • SAT Math Score of 510 OR
    • ACT Math Score of 19 OR
    • Students who apply without test scores, but meet other admission requirements will be conditionally admitted and will be required to complete ALEKS Math Placement Testing and score a 39 or higher to place into MATH 122.

Students who do not have placement or a MATH 122 equivalent on their transcript should discuss eligibility with Amy Roberts-Dixon.

How to Apply

Applications for WVU’s online programs are processed through the University’s central portal. Follow these steps to set up your account and submit your application.

  1. Check the prerequisites: Review ‘What You Need to Apply’ to confirm your eligibility and get your application materials ready.
  2. Create your account: Visit the portal, create your account and start your application.
  3. Pay your application fee: Complete the required payment within the portal.
  4. Submit: Carefully review your details and submit your application.

Tuition, Fees, and Aid

Cost per credit hour is listed on each program page. Rates are reviewed annually and subject to change.

Tuition and fees are usually not the only educational expenses you may have while pursuing a degree. You may have other costs such as books, supplies, and living expenses. Please visit WVU’s Estimate Costs and Aid website for how to plan for other potential expenses.

  • Complete the FAFSA
  • Check Employer Benefits: Inquire about potential tuition assistance or reimbursement programs.
  • Review Waivers: Understand the specific restrictions on University tuition waivers.

Learn More

Careers and Employment

The online General Business, B.S.B.AD. program will teach you the essentials of understanding business, organizational operations, and how to excel in the corporate world. This degree offers versatility, enabling you to adapt to various roles and industries. There is also lots of room for you to specialize and tailor your degree to align with your interests and goals. The program provides the foundation and flexibility you need to thrive in today’s dynamic business environment.

What can I do with a General Business, B.S.B.AD degree? Explore potential careers, employment environments, and academic pathways:

  • Operations Manager
  • Business Intelligence Analyst
  • Sales Representative
  • Human Resources Specialist
  • Marketing Specialist
  • Business Development Specialist
  • Accountant
  • Project Management Specialist

Frequently Asked Questions

Online asynchronous means the program is delivered entirely online with no required live meeting times (like Zoom). While you learn on your own schedule, you remain responsible for completing all coursework by the established deadlines.

If you’d like to dive deeper into the program’s curriculum and student experience, connect with:

Amy Roberts-Dixon